Melissa Haggard

The integration of artificial intelligence (AI) in real estate has revolutionised property transactions, offering tools for better property analysis and customer engagement. However, criminals are exploiting these advancements to perpetrate sophisticated scams that can be used to target property buyers and sellers in South Africa.

Buying your first home is an exciting milestone, but it can feel overwhelming too. After all, you’re not just choosing a property—you’re picking the neighbourhood where you’ll build your life. With cities embracing more urban living, finding the perfect area means balancing your lifestyle, budget, and long-term goals.

In today's ever-evolving real estate market, understanding the intricate balance between a property's value and its marketability is crucial for both sellers and buyers. We delve into the key differences between these concepts and explore how they impact property transactions. Plus, we'll take a closer look at how a property valuation is done in South Africa.